Peter Shallard

Strategy and Psychology for entrepreneurs who want business success

The Entrepreneurs Dilemma

Posted by Peter Shallard On November - 10 - 2009

The big dilemma in actionOn a sunny day last week, I walked through the historic Sydney suburb of Glebe for no other purpose than to enjoy a cafe lunch and browse 2nd hand book stores.

What I was to discover, however, was startling proof of “The Entrepreneur’s Dilemma”.

This is a social-psychological phenomena that plagues innocent business owners – sowing the seeds of self-doubt and financial disaster.

Want to know what it is?

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This video changes everything – your life and your business

Posted by Peter Shallard On October - 19 - 2009

I rarely find videos relevant and interesting enough to share with you. This one however, is out of this world.

Click to read the rest of this entry – you’ll enjoy a severe shake up of your world view:

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Want more big clients? 5 tips for business networking

Posted by Peter Shallard On September - 23 - 2009

Smart entrepreneurs know the value of landing that “big fish” client or customer. Check out the business networking tips cheat sheet here…

business-networking-tipsBusiness networking is the only proven strategy for reeling in that big fish. Networking is the 80/20 principal in action – just a tiny bit of time invested can generate 80% of your business!

The reason? The clients really worth having will never beat down your door to meet you and probably won’t respond to your advertising either.

If you’re in retail or there is no such thing as a “big-fish” customer in your industry, then you could use the following tips for establishing relationships with the best suppliers or strategic partners.

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Stop making excuses – learn to make money now

Posted by Peter Shallard On September - 17 - 2009

Why do so many people say they’re interested in becoming “successful” entrepreneurs and do nothing about it?

How many folks are committed to financial freedom, yet consistently offer up twenty-seven reasons they haven’t “got-it-together” yet?

I’m sick of it and it’s time to have a rant.

Read on to find out what holds these wannabes back and what you can do to get results FAST…

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Turn customers into cult members

Posted by Peter Shallard On July - 22 - 2009

What makes a cult a cult?

My definition revolves around the scary “I sold my house and gave the cash to my leader” mentality of the truly trapped.

I guess a cult is defined by the behaviour of its members… or in cases where cash changes hands, I guess we could call them customers.

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