Peter Shallard

Strategy and Psychology for entrepreneurs who want business success

Not-so-secret shortcut to discovering your perfect business

Posted by Peter Shallard On February - 23 - 2010

Find your passionI get to meet and hang out with a bunch of people who are teetering on the edge of the entrepreneurial dream.

They know that they want the freedom, wealth and happiness that small business success can bring. Some of them are keen to build an empire!

They also have read books that drill in the “be passionate about what you do” message.

Problem is, these people still end up utterly stuck and frustrated. Sound like someone you know (perhaps really well)?

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You are either passionate or insane – choose now

Posted by Peter Shallard On February - 2 - 2010

Steve Jobs has a message for you I recently stumbled across a rare (and incredible) video interview (watch it below) of two of the most revolutionary, technological magicians of this age: Microsoft’s Bill Gates and Apple’s Steve Jobs.

Right at the end of the interview, an audience member asks for advice and both Gates and Jobs touch on an issue that is central, critical and revolutionary to every one of my clients, blog subscribers and friends.

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This will change the way you feel about business and life

Posted by Peter Shallard On January - 9 - 2010

Joshua Bell challenges your perceptionWashington, DC Metro Station on a cold January morning.

A man with a violin plays six Bach pieces for about 45 minutes. During that time approximately two thousand people passed  through the station, most of them on their way to work.

After 3 minutes a middle-aged man noticed there was a musician playing. He slowed his pace and stopped for a few seconds and then hurried to meet his schedule.  
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Ultimate formula for business success discovered on desolate mountain

Posted by Peter Shallard On November - 5 - 2009

Business Success Formula (mountain)Regular readers of my blog will be familiar with my habit of over-the-top headlines.


Fear not! This article really does deliver. Earlier in the week I published a summary of a leadership strategy I presented at my client’s bootcamp conference (hosted miles from anywhere, in the mountains).


Today’s article reveals the formula for business success that the company as a whole is adopting – including some startling insights for entrepreneurs and business owners of all kinds.

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This video changes everything – your life and your business

Posted by Peter Shallard On October - 19 - 2009

I rarely find videos relevant and interesting enough to share with you. This one however, is out of this world.

Click to read the rest of this entry – you’ll enjoy a severe shake up of your world view:

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Psychological trick for more customers

Posted by Peter Shallard On July - 28 - 2009

There is a simple technique for making more sales or growing your business. This technique is so simple, in fact, that it seems like a magic trick. There is a prize for people who read this post.

It isn’t magic.. and the psychology is simple. The problem is that 95% of small business owners (large corporates are guilty too!) don’t focus on understanding the psychology of their customers… so they miss the obvious stuff.

Reading this post (and taking the necessary simple action) will ensure your business never suffers from this common mistake…

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