At least, that’s title of the post I’d like to write – if only my annoying sense of morals would allow it! I got a chance to pick Seth’s brain last week and thought you’d benefit from a field report of the Q&A.

To be 101% honest, calling it a “Q&A” would be like calling a Manatee a “beautiful, graceful sea-swan”.

The reality: I snuck into a webinar for female business people of Australia, that Seth was participating in.

Not only was I not in Australia at the time, but my wig was totally unconvincing too.

Nevertheless, when they opened up the floor for questions and some 600 women clamoured to have their queries answered, my question somehow got through.

I asked Seth:

“What advice do you have for someone who struggles to define their superpower?”

I get to meet and hang out with a bunch of people who are teetering on the edge of the entrepreneurial dream.

They know that they want the freedom, wealth and happiness that small business success can bring. Some of them are keen to build an empire!

They also have read books that drill in the “be passionate about what you do” message.

Problem is, these people still end up utterly stuck and frustrated. Sound like someone you know (perhaps really well)?

I recently stumbled across a rare (and incredible) video interview (watch it below) of two of the most revolutionary, technological magicians of this age: Microsoft’s Bill Gates and Apple’s Steve Jobs.

Right at the end of the interview, an audience member asks for advice and both Gates and Jobs touch on an issue that is central, critical and revolutionary to every one of my clients, blog subscribers and friends.

Washington, DC Metro Station on a cold January morning.

A man with a violin plays six Bach pieces for about 45 minutes. During that time approximately two thousand people passed  through the station, most of them on their way to work.

After 3 minutes a middle-aged man noticed there was a musician playing. He slowed his pace and stopped for a few seconds and then hurried to meet his schedule.  

Regular readers of my blog will be familiar with my habit of over-the-top headlines.

Fear not! This article really does deliver. Earlier in the week I published a summary of a leadership strategy I presented at my client’s bootcamp conference (hosted miles from anywhere, in the mountains).

Today’s article reveals the formula for business success that the company as a whole is adopting – including some startling insights for entrepreneurs and business owners of all kinds.

I rarely find videos relevant and interesting enough to share with you. This one however, is out of this world.

Click to read the rest of this entry – you’ll enjoy a severe shake up of your world view:

There is a simple technique for making more sales or growing your business. This technique is so simple, in fact, that it seems like a magic trick. There is a prize for people who read this post.

It isn’t magic.. and the psychology is simple. The problem is that 95% of small business owners (large corporates are guilty too!) don’t focus on understanding the psychology of their customers… so they miss the obvious stuff.

Reading this post (and taking the necessary simple action) will ensure your business never suffers from this common mistake…