Sales strategies or tools are often considered as dirty mind tricks by those of us who don’t have the experience of working in sales (or our own business).
Everyone needs to pay attention to the latest techniques that sales people are employing. Here are a couple of important reasons why:
- Advertisers are using this stuff on you all the time – get back control of your consumer decisions by wising up
- If you want to be able to sell an idea then the same sneaky tricks will ensure you win every time
For me, both of these points are important, but it was the last that had me pick up a sales “how-to” guide and start swotting.
Any linguistic trick that’s focused on having people change their minds (and keep the change!) is, to me, worth knowing.
My 1% challenge for today (if you’re reading this, congrats on migrating from email to blog) is to get out of your comfort zone:
Learn and use a sneaky, dirty sales trick… in an ethical manner which makes the world (at least for one person) a slightly better place.
Try selling a empowering idea to someone who really needs it … shouldn’t be hard to find a test subject.
Peter Shallard
i think a lot to do with selling is about forfilling a new at a wager/ float considered reasonable by the customer that is compeditive to customers and able to gain a profit able to saticefy investors well enough to buy in!
If anything its a two way thing generically speaking you go from the customer buying your readies using your overhead fugally and in a attempt to attain a profit you speculate to accumerate and add value to you brand the best way to do this is to delieaver it better then it was orginally done by who you brought it from like if you get the same suppliers as your compeditors you dont just undercut them but superssed them in sale power!
Furthermore i belieave one place where a lot of others go wrong is spending money and not investing it. when you spend you loose koney becuase you are buying something for personal use and unless that use gain recompense you just on a loosing streak, if you invest you are spending money with the focus and exspectation and aim to flip a profit like in the one double twice 19 times to get a £1million! idea. my favour.